http://www.freshenmeup.com Delivering you a fresh perspective Wed, 23 Jul 2008 11:29:38 +0000 http://backend.userland.com/rss092 en Profero have teamed up with New York urban artist Paul Notzold to create two events for Channel 4’s Disarming Britain season.  The events will show Paul’s work projected onto the side of buildings around London showing images relating to street crime accompanied by questions such as “How can we get ... http://www.freshenmeup.com/art-for-good-new-york-artist-asks-londoners-how-they-feel-about-street-crime.htm   We are always telling clients to understand their audience and talk to them at their level, but this new offering from Tikatok  has made me think that this should be applied to more services.  Through the site, kids can write their own bedtime story, upload their drawings to illustrate it ... http://www.freshenmeup.com/book-publishing-for-kids.htm I just love this.  Urban Takeover mixes graffiti with geo-tagging to bring an game that can be played either alone or as part of a team.  Users go to the site, download stickers and then place them in areas around the globe that they would like to lay claim to.  ... http://www.freshenmeup.com/urban-takeover.htm eMarketer have just published a new report looking into demographics of bloggers.  Interestingly enough I am often being told that blogs are a fad that 18-24's adopt and will never hit mainstream (we have possibly argued extensively out if that's you), but the average age is actually 37.6.  What struck ... http://www.freshenmeup.com/who-blogs-now.htm   This is a nice little series of experiements from Philips Design Probes.  Through tracking trends and developments that may evolve into mainstream issues that have an impact on business, they are focusing on key areas covering politics, economics, culture, environments and technology features which will enable them to understand lifestyle ... http://www.freshenmeup.com/philips-design-probes.htm Something good from Iain Tait and the guys at Poke, a balloon race across the internet ad the furthest one wins a prize. Site owners can sign up at playballoonacy.com and register their site to be part of the fun (see balloon in the corner of this site). ... http://www.freshenmeup.com/the-orange-balloon-race.htm OK so this isn't the funniest viral in the world but it still made me smile. Set in Stansted Airport, characters such as airport staff, cleaners and policemen perform a song and dance to unsuspecting passengers. The viral is to promote their half-price theatre ticket deal currently running ... http://www.freshenmeup.com/lastminute-viral.htm IKEA have teamed up with The Sims 2 creators EA Games to enable users to place IKEA products in their virtual homes.  The offering will be brought out as an add-on software package later on this year and will offer products such as beds, coffee tables and sofas.Share This http://www.freshenmeup.com/ikea-offer-furniture-to-the-sims-players.htm Muxtape is a great site that allows users to upload their MP3's to make mixtapes for the modern era.  A particularly great one from Mr Lloyd Davis can be found here.Share This http://www.freshenmeup.com/muxtaping.htm Noah Brier writes one of the best blogs around and has developed an experiment called Brand Tags.  The interface displays a brand logo and asks users to insert the first word or phrase associated with that brand.  Noah has included a list of all the brands added to date on ... http://www.freshenmeup.com/brand-tags.htm