Cadbury follow Gorilla with vanilla
March 30, 2008 | 1 Comment
It was never going to be easy was it? Everyone has been waiting for Cadbury to launch their follow up to their drumming Gorilla but after seeing it I can’t help but think….Vanilla.
The ad features a great song (Queen), but the ad left me feeling a little flat and I can’t help but think the song is the hero rather than the creative thinking or even the product. Fallon were always going to have a difficult time following up the Gorilla ad which was a brilliant execution but Trucks didn’t make me smile and I didn’t feel rewarded but maybe I wouldn’t have felt like this if my expectations hadn’t been so high?
