Adobecards.com
March 6, 2008 | Leave a Comment
Goodby, Silverstein & Partners have launched a really nice site for Adobe to support the launch of Creative Suite 3. Adobe Cards starts with a single card with a scrollbar along the bottom of the screen, offering you to move the bar to “take as much as you want”. As the user moves the scrollbar, the cards animate into a really stunning animation sequence.
Beatboxing basset hound
February 27, 2008 | Leave a Comment
I love this but probably because it appeals to my childish streak. Forsman & Bodenfors have created this campaign for Tele2 in Sweden. The concept is simple. You have a Basset Hound, you have a sampler and you simply put them together and get the little doggy to perform for you. What’s not to love? Simple yet effective.
Don’t click
February 27, 2008 | Leave a Comment
I saw a few months ago but never actually noted it down until I wanted to show it to someone this evening. Imagine going to a website and never clicking. Trust me, it’s harder than you would think. German Artist Alex Frank designed and developed a website to test your surfing habits whereby the entire navigation of the site goes against your natural instinct and encourages you not to click, instead by moving your cursor you can unveil the layers within the site. Pretty impressive.
Visual Complexity
February 27, 2008 | Leave a Comment
I absolutely love this site. Visual Complexity was founded by Manuel Lima, an interaction designer who is currently Senior User Experience Designer at Nokia Design. Manuel describes the site as a resource space for anyone who is interested in the visualisation of complex networks. I can guarantee you won’t be able to put it down for at least 10 minutes.
New ActionAid campaign asks who pays?
February 21, 2008 | Leave a Comment
Nonsense London have just created this fun game for ActionAid inviting users to digitally dress up and make their own animation. It is to support ActionAid’s Who Pays? campaign who are lobbying for tighter regulations of how UK supermarkets deal with producers in developing countries. The game features voice overs from comedians Bill Bailey and Katy Brand, and allows people to upload a photo of themselves, and in the form of a banana, cashew nut or pear, fight (in the style of their choice) with some supermarket trollies. The user then has the option to send their campaign to others via the usual channels with the added inclusion of providing the code to embed within your blog/MySpace (nice tactic to get your campaign viral).
Nielsen buys into Neuromarketing
February 21, 2008 | 1 Comment
Nielsen Company has announced that it has invested in NeuroFocus a firm that uses brainwave, eye-tracking and skin conductance measurements to measure consumer reactions to ads and products. The companies are joining forces to bring new science-based products, services and metrics to clients in consumer packaged goods, television, film and emerging media. “At the same time, Nielsen will integrate NeuroFocus’ techniques into existing services to better understand the elements of successful consumer engagement”.
Sensitive floor
February 21, 2008 | Leave a Comment
This is by no means a new technology however, I haven’t covered it here before so wanted to include it.
Qik live streaming
January 17, 2008 | 1 Comment
I have been watching Charles Frith’s antics in Beijing through his Qik streams, and have been yearning to test this technology myself, and now I can. Qik allows you to stream videos live from your mobile browser directly to web. It is really simple to use and the quality is surprisingly good. One of the best examples of this technology being used so far is to report on current events a la MacWorld where Qikkers streamed the latest product demos from Apple at the event. SMS Text news have also demonstrated it’s great capabilities as a shopping assistant in this post. It’s still in Alpha phase, but i’m really looking forward to seeing this grow over the next few months and for those who are interested, you can follow my streams here.
Adidas originals build your own festival
January 14, 2008 | 2 Comments
Adidas have teamed up with Vice magazine in Australia to launch a great new site allowing users to create their dream music festival. The Originals Festival site allows users to select from a range of artists within their $100k budget, pick their running order, pick their location for the event and then design a poster to advertise the festival on their MySpace pages and blogs to friends. The users with the highest attendance (most number of visitors) will win tickets to the Berlin Festival 2008. I spent most of my money on Underworld and LCD Soundsystem so mine was more of an evening affair rather than the full festival!
New York underwear flash mob
January 14, 2008 | Leave a Comment
On Saturday, 900 people gathered in New York for the latest flash mob courtesy of Improveverywhere for the 7th annual No Pants Subway Ride. Escorted by the NYPD, participants had to spread across three subway lines and stretched six per car. The event also took place in Boston, Washington DC, Portland, San Fransisco, Chicago, Toronto, Baltimore and Salt Lake City. Source: Trend Hunter
