Graffitti artist hacks into Digital Billboards
March 28, 2008 | Leave a Comment

18 year old graffiti artist Skullphone has successfully hacked into 10 of Clear Channel’s digital billboards in LA and replaced the advertising with his trademark skullphone imagery. I want to hire him. Via: Supertouch
Penguin gives you an adventure telling stories
March 20, 2008 | Leave a Comment

Yesterday afternoon the rather good brand marketer who actually gets it Jeremy Ettinghausen alerted me to the fact that Penguin were launching a new site called We tell stories. The site shows a series of six stories, one launched each week that includes an interactive layer in the form of Google Maps. The user follows the authors journey through Google Maps, seeing the places referred to in the stories themselves. That in itself is a very nice campaign. If you are fairly observant, you will see a hidden code. I am not going to give anything away but the journey it takes you on completely turns it from a nice campaign, to a “wow” campaign that I just loved. Some of you I know are reading from outside London so if you want to know how it ends up, send me a message and I will share with you. The site was developed by Six to Start and if the first adventure is anything to go by, keep checking in every week for the other five installments.
Don’t click
February 27, 2008 | Leave a Comment

I saw a few months ago but never actually noted it down until I wanted to show it to someone this evening. Imagine going to a website and never clicking. Trust me, it’s harder than you would think. German Artist Alex Frank designed and developed a website to test your surfing habits whereby the entire navigation of the site goes against your natural instinct and encourages you not to click, instead by moving your cursor you can unveil the layers within the site. Pretty impressive.
Sensitive floor
February 21, 2008 | Leave a Comment
This is by no means a new technology however, I haven’t covered it here before so wanted to include it.
New York underwear flash mob
January 14, 2008 | Leave a Comment

On Saturday, 900 people gathered in New York for the latest flash mob courtesy of Improveverywhere for the 7th annual No Pants Subway Ride. Escorted by the NYPD, participants had to spread across three subway lines and stretched six per car. The event also took place in Boston, Washington DC, Portland, San Fransisco, Chicago, Toronto, Baltimore and Salt Lake City. Source: Trend Hunter




