Cadbury follow Gorilla with vanilla

March 30, 2008 | 1 comment | Tweet This

It was never going to be easy was it? Everyone has been waiting for Cadbury to launch their follow up to their drumming Gorilla but after seeing it I can’t help but think….Vanilla.

The ad features a great song (Queen), but the ad left me feeling a little flat and I can’t help but think the song is the hero rather than the creative thinking or even the product. Fallon were always going to have a difficult time following up the Gorilla ad which was a brilliant execution but Trucks didn’t make me smile and I didn’t feel rewarded but maybe I wouldn’t have felt like this if my expectations hadn’t been so high?

Posted by Jamie Coomber | Filed Under Advertising, Blog, TV, Video  | 1 comment | Tweet This

Comments

One Response to “Cadbury follow Gorilla with vanilla”

  1. Guy on March 31st, 2008 10:10

    So I worked out the code to access the ‘secret’ section of the site…wasn’t difficult. (password = welcome)

    Although I was expecting something great….was disappointed to only be given wallpaper of the last and this ad plus the ability to download individual clips from the latest ad.

    Hooray for watching 5 sec individual clips……rather eat my left arm!

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