Beatboxing basset hound
February 27, 2008 | Leave a Comment
I love this but probably because it appeals to my childish streak. Forsman & Bodenfors have created this campaign for Tele2 in Sweden. The concept is simple. You have a Basset Hound, you have a sampler and you simply put them together and get the little doggy to perform for you. What’s not to love? Simple yet effective.
Don’t click
February 27, 2008 | Leave a Comment
I saw a few months ago but never actually noted it down until I wanted to show it to someone this evening. Imagine going to a website and never clicking. Trust me, it’s harder than you would think. German Artist Alex Frank designed and developed a website to test your surfing habits whereby the entire navigation of the site goes against your natural instinct and encourages you not to click, instead by moving your cursor you can unveil the layers within the site. Pretty impressive.
Visual Complexity
February 27, 2008 | Leave a Comment
I absolutely love this site. Visual Complexity was founded by Manuel Lima, an interaction designer who is currently Senior User Experience Designer at Nokia Design. Manuel describes the site as a resource space for anyone who is interested in the visualisation of complex networks. I can guarantee you won’t be able to put it down for at least 10 minutes.
New ActionAid campaign asks who pays?
February 21, 2008 | Leave a Comment
Nonsense London have just created this fun game for ActionAid inviting users to digitally dress up and make their own animation. It is to support ActionAid’s Who Pays? campaign who are lobbying for tighter regulations of how UK supermarkets deal with producers in developing countries. The game features voice overs from comedians Bill Bailey and Katy Brand, and allows people to upload a photo of themselves, and in the form of a banana, cashew nut or pear, fight (in the style of their choice) with some supermarket trollies. The user then has the option to send their campaign to others via the usual channels with the added inclusion of providing the code to embed within your blog/MySpace (nice tactic to get your campaign viral).
Nielsen buys into Neuromarketing
February 21, 2008 | 1 Comment
Nielsen Company has announced that it has invested in NeuroFocus a firm that uses brainwave, eye-tracking and skin conductance measurements to measure consumer reactions to ads and products. The companies are joining forces to bring new science-based products, services and metrics to clients in consumer packaged goods, television, film and emerging media. “At the same time, Nielsen will integrate NeuroFocus’ techniques into existing services to better understand the elements of successful consumer engagement”.
Sensitive floor
February 21, 2008 | Leave a Comment
This is by no means a new technology however, I haven’t covered it here before so wanted to include it.
